OnLive to be missing at E3 this year?
by Lord Xenu on May.15, 2009, under OnLive Information, OnLive News
You hear me right. Apparently OnLive has their reasons. A simple reason that makes no sense to me. This is taken from their official blog which can be seen here at http://blog.onlive.com
“…the main reason why OnLive won’t have a booth at E3 this year. More than anything, E3 is a retail-oriented conference, both for retail platforms and retail publishers, and OnLive is neither.”
They seem to be a bit mixed up here. E3 is a show that promotes future products that are coming out within the year or close to. It is pretty simple. OnLive is honestly a service that needs all the promotion you can get. Not to say that in a bad way, but they are a new innovative service that a great deal of people are skeptical about. Honestly, I feel as if they have committed suicide for a 2009 release.
The past has shown with games and other gaming products that you need to be at E3, you need to promote, or you might miss your chance for a decent jumping off point when you release. Besides, if you are offering a gaming service that requires you to buy controllers, set top boxes, and so on to people you call consumers, then you are entering the world of retail.
Also, concerning their quote, they went to GDC. It is almost the same kind of show. You go there, you try to get your product either on store shelves or some other way in the hands of consumers. 80% of GDC attending companies attend E3 as well. Those are the ones that succeed. Those are the ones that get people talking about your product. Also, with so little REAL news out about OnLive, wouldn’t they think E3 is a good place to say, “Hey, this is where we are now.”
It’s also a good way to tone down some of the nay sayers out there. If you can win them over then it will be better press for your product. If you don’t, they will run around spouting their cynicism to more and more people. Which might end up hurting OnLive in the long run.
I’m not saying all this in a negative way. In the end I just want to know what they are thinking or planning? This move is a big blow to their progress. So, here’s to OnLive… I really hope you know what you are doing.
Also see the following discussion topics on our forum:
- Onlive won’t be at E3
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May 31st, 2009 on 2:51 pm
I say opt out. I have been to E3 4 years and this is my first year not going at all as well. Onlive and Steve has a very innovative IP that I am sure the other publishers and developers are pissed that they didnt think of it first. Im just waiting for the beta and glad to be part of the movement. Its about winning over the actual GAMERS not the peers in the business. Lately the industry seem to have forgotten about that.